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Milan Image Art fair 2011

May 25, 2011

Milan Image Art fair was held for the first time, in Superstudio Piu, in via Tortona from the 13th to the 15th of May.

I ve never been in a photo fair that big and it was an interesting experiment as the basic idea was to have a personal exhibition in each booth. That means that all galleries were “limited” to exhibitit one artists work only. This way the visitors were less confused and have a better idea of the artists work.

Positive fact: It might have been more interesting and more accessible to the public than Mi Art which is the annual Milanese contemporary art fair (!)
Negative fact:  My personal opinion is that it was not very commercial but maybe we should be less judgemental because it was the first edittion of the fair ever.

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From → Visual Arts

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