Online marketing/e-commerce initiative. Case study: Terranova

This is an interesting application of social media marketing in e-commerce for a fashion brand called Terranova.
Find out what happened in the following video presentation…

Disclaimer: The content of this video reposted from the Ninja Marketing website thus the content’s aquracy cannot be veryfied. The purpose of this video post is to communicate this case study in English.

Music credits: Detektivbyrån !! (beginning and end of video)

See also the presentation Fashion Retail / Digital and Physical here